Looking for that perfect website niche topic for your website or blog? Here are answers to a few basic questions on picking the right topic.

What topic should you write about?
I would recommend writing about something that interests you. This statement is especially true if you can’t afford to hire writers about your chosen topic. If you are not truly interested in what you are writing about, the blog or site content won’t have “legs”. You will eventually lose interest and move onto something else. I would also use a keyword research tool like Wordtracker to help you decide which topics people are actually looking for online.

Will the topic convert into either ad clicks or affiliate sales?
I hear the same messages from a lot of Internet Marketers…test…test…test. Once you have your keyword research done, try using PPC (Pay Per Click) traffic to send some visitors to your newly created site. One of the most popular PPC services is Overture (Yahoo! Search Marketing). I would recommend that you keep your bids for your keywords low until you know if visitors will like your site and want to click on either an ad or an affiliate link.

 
How much content should you write?
Some marketers say to use your keyword list and write as many articles as you have keywords / phrases. I would recommend that if you take that approach you stagger your article / blog postings so that you are updating your site on a regular basis. This brings the search engine spiders back to your site to include your new content in the search indexes faster. If you only post once every few months, then the spiders will only come back every few months. They establish a visitor pattern based on your post frequency.

There is also an interesting post over at ProBlogger.net talking about choosing the right niche topic for your blog that I would recommend checking out. It is definately worth a read.